WeBuyGold Project Manager (Growth)
WeBuyGold is a mobile-first content studio specializing in short form animated content, in collaboration with renowned artists and viral personalities.
- Produced all promotional media that accumulated +76MM views on Instagram.
- Managed ad network of 50+ curated influencers with a cumulative following of +250M.
- Spearheaded go-to-market campaign for WeBuyGold's first Instagram animated series.
- Developed story concepts for future productions ft. Chief Keef, 2 Chainz, Tee-Grizzley, Vic Mensa, and Von Miller.
📈 Key Results
- +150K (+700%) total followers in 5 weeks
- +13M views across the series in 5 weeks
- +76M total views across all channels
- 129% average view rate
- 109% average engagement rate